? Continue reading to find out…
The Reasons I Made the Switch from ClickFunnels to ActiveCampaign (and you ought to too).
If you are reading this, possibilities are you are thinking about getting your email marketing automated – or you have actually been looking for some ActiveCampaign information. You are in the best place now.
In this ActiveCampaign review, I am going to reveal the reasons that I made the switch from ClickFunnels to ActiveCampaign finally.
You are going to discover the unique benefits of using ActiveCampaign compared to other ActiveCampaign alternatives for your e-mail marketing and autoresponder requirements.
You will discover the pros and cons, pricing, functions and information of ActiveCampaign.
After going through this, you’re going to learn about …
- What precisely is ActiveCampaign?
- Does ActiveCampaign have all the functionality I require for my e-mail marketing campaigns?
- What’s ActiveCampaign prices like?
- How does it compare with other leading email marketing options, like Aweber, Clickfunnels and Getresponse?
- What are the top functions and advantages of ActiveCampaign?
- Is ActiveCampaign easy to use?
- ActiveCampaign Vs Clickfunnels
- ActiveCampaign Vs Getresponse
- ActiveCampaign Vs Aweber
- ActiveCampaign Vs ConvertKit
Read on to find out the answers to these concerns, followed by impartial comparison between ActiveCampaign with Aweber, Getresponse and ClickFunnels.
Eventually it’s going to answer for you – Is it right for your organisation?
Let’s start with a basic overview of the product.
What is ActiveCampaign?
ActiveCampaign offers almost whatever you need within a newsletter marketing tool, plus their advanced automations are difficult to beat.
ActiveCampaign besides being a powerhouse autorespondermarketing tool , it is also an e-mail marketing, marketing automation, and CRM service.
- Sync all customer info to ActiveCampaign.
- Client’s order details are added on their profile consisting of order overall, products, and delivering information.
- Sync all historic order information and all future orders will be synced in real-time as they take place.
- Each customer’s life time worth is automatically computed for you.
In other words, With ActiveCampaign, you’ll have the ability to go beyond email marketing.
How is ActiveCampaign rates plan?
Free Trial: 14 days. (Click here To Start Your Free Trial)
Upfront Fee: Free.
Recurring Fee: $ 15.00/ mo
ActiveCampaign offers almost everything you need within a newsletter marketing tool, plus their innovative automations are hard to beat.
The entry-level plan starts at $15 monthly (for as much as 500 subscribers, paid monthly), or, if you want to gain access to professional functions such as the in-built CRM and lead scoring, the Plus strategy starts at $70 monthly.
Considering the worth and automation that it offers, I would think about the pricing to be in the cost effective range.
Simply put, it’s like the the Caviar of Email Marketing but without the absurd price tag!
ActiveCampaign Feature Review 1: Easily Become An Email Marketing Automation Wizard …
The thing I like about ActiveCampaign is its ease of use. You can have your campaign set up in minutes even if you have never ever utilized the software previously, and aren’t tech-savvy. It actually turns anybody into an email automation wizard.
Kinds of e-mails you can send out with ActiveCampaign:.
- Broadcast e-mails. – Sometimes you require to speak with everyone at the same time. Send one-time email projects to anyone on your list.
- Activated e-mails. – Trigger emails based upon purchase. Or website gos to. Or engagement. Instantly send out emails when your contacts are most interested.
- Targeted emails. – Make sure the right message gets to the best person. Group your audience into sectors based on almost any aspect.
- Email autoresponders. – Contact us right now. Send out welcome e-mails, start a welcome series, or deliver lead magnets automatically.
- Email funnels. – Offer more with e-mail. Set up email automation that turns your contacts from interested cause paying clients.
- Set up emails. –Arrange e-mails for a particular date and time. Perfect for events, holidays, birthdays, and sales teams.
Couple of outstanding functions of ActiveCampaign that impress me:
ActiveCampaign Feature Review 2: Conditional content.
The ability to send out exactly what your contacts wish to see is so essential and heavily emphasized in ActiveCampaign.
Studies have actually shown that segmentation and vibrant content increase conversion by at leasy 250%. And ActiveCampaign makes it so simple to tailor your message and send targeted e-mails to precisely the right contact.
When you send out precisely what your contacts wish to see, your emails feel personal. And more individuals engage with your e-mails.
Have you ever got emails that appear oddly or are difficult to read on a mobile? Well, this will never ever happen when you utilize ActiveCampaign because it instantly makes e-mails look as good on mobile as they do on desktop.
You can add tags, get notices, and develop offers, the 2nd an e-mail link is clicked. With this handy function you can tailor your material and emails so much better to get the conversion and sales that you want.
ActiveCampaign Feature Review 3: Site tracking.
I used to need another link tracking software to do this however ever since I changed to ActiveCampaign, I don’t need my link tracking software any longer.
ActiveCampaign will link your e-mail marketing to your contact’s habits on your site. And it’s not just some basic link tracking, it shows you truly powerful information.
Website tracking pulls data in, so you can track every action of your customer’s journey and ensure no one fails the fractures. And it’s not difficult to set it up – it’s just a wordpress plugin that you’ve to install and it will set up site tracking instantly.
So, for example, a customer clicks through your link in your e-mail and gets to your site. He then clicks the ‘order’ button but never ever proceed to finish the order.
You can simply have ActiveCampaign set off an automatic email follow up to be sent off to this customer concerning the item that he’s interested in.
All these are done behind the scene and you do not need to do any finger lifting at all.
Simply put, website tracking allows you see what products, services, and information your contacts are most thinking about. Once you know that, you can follow up to convert more consumers.
ActiveCampaign Feature Review 4: Tags and division.
When we speak about segmentation, it seems like a huge word. A simpler method to comprehend is utilizing the word ‘tag’.
It’s some sort like the capability to connect a sticky note or tag to your contacts. After you include a tag, it never falls off– and you can target that specific contact forever.
Tags let you group, sort, send, and automate your contacts and email content.
With tags, you can personalize your email content so that when you send one e-mail– you can send it with various, conditional material.
You can use tags to switch out sections of text or images so that each contact sees precisely what they’re interested in.
When contacts visit your website or click on links in your emails, they reveal you what they are interested in. You can instantly add a tag any time your contact takes an action– and after that send them content based upon their interests.
Example of segmentation you can do …
- Visits to your website
- Contact with your sales team
- Info in customized fields
- Job function.
- Company type.
- Personal interests.
- Quiz results.
- Individuals who open your e-mails.
- Individuals who click in your e-mails.
- Date subscribed.
- Geographical area.
- Customer lifetime worth.
- Products acquired.
- Time because last purchase.
In other words, with tags or division with ActiveCampaign, you send out individuals precisely what they wish to see. (so they remain longer with you and are more inclined to buy from you!).
ActiveCampaign Feature Review 5: Awesome marketing automation.
I like how ActiveCampaign puts it – It’s like getting an additional employee without needing an additional desk.
It’s real. Automation handles what nobody else has time for. It frees up your time so that you can spend your time on other profit-generating jobs.
ActiveCampaign comes with a builit in drag-and-drop automation home builder that enables you set up automatic workflows in minutes.
After initial setup and procedure, learning and introducing the system, through exceptionally quick, quality, and detailed assistance, I find that I no longer can live without ActiveCampaign.
It makes automating your email messages so simple that I regretted not jumping over to ActiveCampaign earlier.
I understand the pain of dealing with tough to understand automation ‘workflow’. I got that bad experience with other email marketing services.
With ActiveCampaign, if you ever aren’t sure what to do, pre-built workflows, training guides, videos, and live one-on-one assistance are here for you. And if you need a location to begin, they offer excellent pre-made engagement automations that take less than 5 minutes to establish.
I’m now sticking to ActiveCampaign.
ActiveCampaign Feature Review 6: Gmail extension for Chrome for CRM.
Well, this is an unique feature that I do not see in other email marketing app. Generally it links ActiveCampaign to your Gmail account so that you can manage all of your sales communications without leaving your email account.
It permits you to see precisely when people open your emails.
Have you ever questioned have your contacts opened your e-mails? How many times? You can do deep tracking with your e-mails to know when (and how many times) your contacts connect– along with view them in ActiveCampaign.
In addition, you can see your CRM info from your Gmail inbox. This enables you to get full contact records and notes to handle information without trouble – all in one mailbox.
A very thoughtful feature from ActiveCampaign I would state. Give it a try here.
ActiveCampaign Feature Review 7: Lead scoring.
This is something that is hardly seen in other ActiveCampaign option.
However first, what is a lead score?
To put it just, it is a number that increases or down based on how contacts connect with your organisation.
For instance, do they visit your site? Open an email? Submit a form? Contribute to their lead score, so you can see how engaged each of your contact is at a glance.
Some individuals are practically ready to purchase from you, and these are extremely qualified leads. However do you understand how to recognize them?
Without this lead scoring tool, it would suggest searching for a needle in the vast ocean so to speak.
A lot more so as some are in risk of not becoming consumers. You will wish to provide them something else that is more relavant to keep them interested in your offers or products.
With lead scoring I had the ability to immediately track engagement and understand who to follow up with.
Inside the control panel, it is certainly really simple to set them up so that it instantly triggers email notices and designate jobs based on lead score changes, so I can always follow up with the deals most likely to close.
This is one of the functions that you will use most as it is so versatile. You can change a score based upon anything.
For example, do you appreciate email opens, or form submissions? Site sees, or e-mail replies?
You can adjust lead scores based on almost any action, so you can select the lead scoring guidelines that make sense for your service.
When a contact hits a certain rating, it will begin an automation. So, behind the scene, without you doing any work, it will instantly send your most engaged contacts the info they require, then make an offer that’s a no-brainer.
You can actually establish scores for whatever you use. It does not matter if you use numerous products or different services. You can establish numerous lead ratings, so that you can track interest for each of your offerings separately.
This is among the functions that I wished I understood earlier! Click on this link now to experience this!
ActiveCampaign Feature Review 8: SMS drip marketing project.
I nearly didn’t want to share this since this is most likely one of the best kept secrets of ActiveCampaign.
The biggest by far benefit to ActiveCampaign is the ability to send out a text message, either a one off pointer other to the group, or as part of the tactical drip marketing campaign.
You do not need to pay separately for this. It is all inclusive in your ActiveCampaign dashboard. This is useful because individuals are on the mobile more often nowadays and having a text system in place makes you stick out.
ActiveCampaign Feature Review 9: Site messaging.
This is essentially email marketing on steroids. When individuals visit your website from your e-mail, site messages help you follow up at the specific moment your audience is most engaged. These are Perfectly timed.
Messages on your website that are triggered utilizing automations.
I see Site messages as a new channel. Which implies I can make offers that are tough to make in your other marketing.
For instance, I often utilize it to certify my leads and include a human touch.
A website message with a call to action can assist qualify leads and it feels warm to be able to message each contact separately. (all done automatically behind the scene).
I also utilize it to provide visitors a strong call to action at the moment that they are most engaged asking to purchase.
I find that they work hand in hand with your email messages because they are so eye capturing and individualized.
The messages are remarkably highly customizable – colors, icons, designs, and imagery that fit with your website or brand name. And target messages to private contacts based on the data you’ve gathered.
I can never live without this feature after changing to ActiveCampaign from my previous email marketing CRM.
Conclusion after switching to ActiveCampaign from ClickFunnels…
Active Campaign was advised to me by my marketing counterpart.
It works completely for all of our requirements 98% of the time. We have only encounter a couple of snags here and there when a part of a system stops operating.
The ONLY complaint that I have is we aren’t alerted if something “breaks” in among our automations. Everything else works simply incredibly.
My marketing person uses all the bells and whistles … while it is simple enough for me to do my weekly e-mails. Love it! I originated from Hubspot (ridiculously costly and hard) and would never go back.
With ActiveCampaign, you will be able to go beyond e-mail marketing.
You’ll have the ability to provide personalized follow up for your clients depending on which items they’ve seen and acquired. These targeted campaigns will increase your conversion rate, boost sales, and strengthen your relationship with customers.
You can use this client insight to customize the content of your email projects so that you are sending out offers for items they’re interested in. If you’re having a sale on a particular item, you can send the campaign to people who have actually purchased that classification of product in the past.
You might send a commitment reward to your most important customers. Our users report a time to favorable ROI that is less than half our competitors. I enjoy how simple it is to utilize. They really make the functionality with common ways that any marketer would need. For example, the contacts, list, tags are all organized …
I also like how amazing their Automation feature is. You can tailor emails particularly to tags or lists that you have for each contact, so the personalization that you can have towards your contacts is remarkable.
With ActiveCampaign, I’ve found it really easy to integrate with Shopify. With just a couple clicks you’re integrated. It’s constantly operating in the background, gathering information from Shopify.
ActiveCampaign vs GetResponse
Main Differences Between ActiveCampaign vs GetResponse are:
- GetResponse enables you to develop landing pages, whereas ActiveCampaign does not use this feature.
- GetResponse has an integrated webinar function, whereas with ActiveCampaign you would need to use a third-party combination for this.
- GetResponse just permits you to call your customers by e-mail, whereas ActiveCampaign permits you to call your customers by SMS and website messaging
- GetResponse allows you to sell products and take payments through it’s landing pages, whereas this is not possible with ActiveCampaign
ActiveCampaign vs Aweber
The main issue in this contrast is the pricing.
Note that neither ActiveCampaign nor AWeber use totally free strategies. The entry tier for ActiveCampaign is the $15 a month offer, which lets you handle 500 customers and 3 users. AWeber’s offer for the exact same amount of customer is twice as expensive at $19 a month.
After that, Active Campaign’s rates soar significantly. You can go up to 5000 subscribers for $69 a month vs $49 for AWeber. Then it’s 10,000 for $111 a month with ActiveCampaign and $69 a month with AWeber.
In summary, factors for choosing AWeber over ActiveCampaign are rare. These include phone assistance, and cool registration kinds that integrate audio files or videos.
However truly AWeber is a difficult business to suggest. Their prices are similar to the competition (or more pricey) and they are seriously doing not have in features. ActiveCampaign provides among the very best options in terms of automations and reporting, which can make them a really sophisticated solution for your email marketing.
Lastly, it’s worth keeping in mind that other elements might steer you towards various service providers. For instance, if you desire a more affordable or totally free service with good functions, MailerLite comes highly suggested, and GetResponse is our leading choice for reporting and ecommerce tracking.
Winner: AWeber’s entry strategy is two times as expensive as ActiveCampaign’s. Going up to other tiers, ActiveCampaign’s rates are not low. However they seem reasonable as they provide more than other newsletter services. AWeber on the other hand has great deals of cheaper competitors. You get what you pay for, after all, so let’s call it a draw.
ActiveCampaign vs ClickFunnels
Talking about ActiveCampaign vs ClickFunnels, ClickFunnels is in fact is a type of funnel contractor that allows you to build sales funnels or landing pages to increase sales and revenue.
Generally, it is like a website contractor to assist web developer develop their business websites. In addition, you can also select some design templates readily available. So, we can state that ActiveCampaign is not the same as ClickFunnels.
In this case, ClickFunnels is a funnel home builder or web building platform while ActiveCampaign is a kind of marketing automation tool. Discussing the marketing automation tool, ClickFunnels really has Actionetics.
The Actionetics is a built-in marketing automation tool that you can use for email marketing or CRM campaign. Though ClickFunnels has Actionetics, you can still incorporate ClickFunnels with other marketing automation tools.