? Read on to find out…
The Reasons I Made the Switch from ClickFunnels to ActiveCampaign (and you need to too).
If you are reading this, possibilities are you are considering getting your email marketing automated – or you have actually been looking for some ActiveCampaign reviews. You are in the right place now.
In this ActiveCampaign review, I am going to reveal the reasons that I made the switch from ClickFunnels to ActiveCampaign finally.
You are going to discover the unique advantages of using ActiveCampaign compared to other ActiveCampaign alternatives for your email marketing and autoresponder requirements.
You will find out the benefits and drawbacks, rates, features and details of ActiveCampaign.
After going through this, you’re going to learn about …
- What precisely is ActiveCampaign?
- Does ActiveCampaign have all the performance I require for my e-mail marketing campaigns?
- What’s ActiveCampaign prices like?
- How does it compare to other leading e-mail marketing services, like Aweber, Clickfunnels and Getresponse?
- What are the top features and advantages of ActiveCampaign?
- Is ActiveCampaign easy to use?
- ActiveCampaign Vs Clickfunnels
- ActiveCampaign Vs Getresponse
- ActiveCampaign Vs Aweber
- ActiveCampaign Vs ConvertKit
Keep reading to discover the answers to these questions, followed by impartial comparison between ActiveCampaign with Aweber, Getresponse and ClickFunnels.
Ultimately it’s going to answer for you – Is it right for your business?
Let’s start with a standard introduction of the product.
What is ActiveCampaign?
ActiveCampaign uses almost everything you require within a newsletter marketing tool, plus their innovative automations are difficult to beat.
ActiveCampaign besides being a sophisticated emailmarketing tool , it is also an email marketing, marketing automation, and CRM option.
- Sync all client information to ActiveCampaign.
- Client’s order information are added on their profile consisting of order overall, items, and delivering information.
- Sync all historic order info and all future orders will be synced in real-time as they happen.
- Each customer’s life time value is automatically calculated for you.
Simply put, With ActiveCampaign, you’ll have the ability to exceed email marketing.
How is ActiveCampaign rates plan?
Free Trial: 14 days. (Click here To Start Your Free Trial)
Upfront Fee: Free.
Recurring Fee: $ 15.00/ mo
ActiveCampaign offers nearly everything you require within a newsletter marketing tool, plus their sophisticated automations are difficult to beat.
The entry-level plan begins at $15 per month (for approximately 500 customers, paid regular monthly), or, if you want to gain access to professional functions such as the inbuilt CRM and lead scoring, the Plus strategy starts at $70 each month.
Thinking about the value and automation that it supplies, I would think about the prices to be in the cost effective variety.
Simply put, it’s like the the Caviar of Email Marketing however without the absurd price tag!
ActiveCampaign Feature Review 1: Easily Become An Email Marketing Automation Wizard …
The thing I like about ActiveCampaign is its ease of use. You can have your project established in minutes even if you have never ever used the software application previously, and aren’t tech-savvy. It actually turns anybody into an email automation wizard.
Kinds of e-mails you can send with ActiveCampaign:.
- Broadcast emails. – Sometimes you need to talk with everybody simultaneously. Send one-time email campaigns to anyone on your list.
- Triggered e-mails. – Trigger emails based on purchase. Or site visits. Or engagement. Immediately send emails when your contacts are most interested.
- Targeted e-mails. – Make certain the best message gets to the right individual. Group your audience into sectors based on practically any element.
- Email autoresponders. – Get in touch right now. Send welcome e-mails, start a welcome series, or deliver lead magnets instantly.
- Email funnels. – Offer more with email. Set up e-mail automation that turns your contacts from interested result in paying customers.
- Scheduled e-mails. –Set up emails for a specific date and time. Perfect for occasions, vacations, birthdays, and sales teams.
Few outstanding features of ActiveCampaign that impress me:
ActiveCampaign Feature Review 2: Conditional material.
The ability to send out precisely what your contacts want to see is so important and greatly stressed in ActiveCampaign.
Research studies have shown that segmentation and vibrant content increase conversion by at leasy 250%. And ActiveCampaign makes it so simple to customize your message and send targeted e-mails to precisely the right contact.
When you send exactly what your contacts wish to see, your emails feel personal. And more individuals engage with your e-mails.
Have you ever received e-mails that appear oddly or are difficult to read on a mobile? Well, this will never ever happen when you use ActiveCampaign due to the fact that it automatically makes emails look as excellent on mobile as they do on desktop.
You can include tags, get alerts, and create deals, the second an e-mail link is clicked. With this handy feature you can customize your material and emails so much better to get the conversion and sales that you want.
ActiveCampaign Feature Review 3: Site tracking.
I utilized to need another link tracking software application to do this but since I switched to ActiveCampaign, I do not need my link tracking software application anymore.
ActiveCampaign will link your email marketing to your contact’s habits on your site. And it’s not just some basic link tracking, it shows you really effective data.
Website tracking pulls data in, so you can track every action of your consumer’s journey and make certain nobody fails the cracks. And it’s not hard to set it up – it’s merely a wordpress plugin that you’ve to install and it will set up website tracking automatically.
So, for example, a customer clicks through your link in your email and arrives at your site. He then clicks the ‘order’ button however never ever proceed to complete the order.
You can simply have ActiveCampaign activate an automated email follow up to be sent to this customer relating to the product that he’s interested in.
All these are done behind the scene and you do not have to do any finger lifting at all.
In other words, website tracking permits you see what items, services, and details your contacts are most interested in. When you understand that, you can follow up to transform more clients.
ActiveCampaign Feature Review 4: Tags and segmentation.
When we discuss division, it sounds like a huge word. An easier way to comprehend is utilizing the word ‘tag’.
It’s some sort like the ability to attach a sticky note or tag to your contacts. After you add a tag, it never ever falls off– and you can target that particular contact permanently.
Tags let you group, sort, send, and automate your contacts and e-mail material.
With tags, you can personalize your email material so that when you send out one e-mail– you can send it with various, conditional material.
You can use tags to switch out sections of text or images so that each contact sees exactly what they’re interested in.
When contacts visit your site or click on links in your emails, they show you what they have an interest in. You can automatically add a tag any time your contact takes an action– and after that send them content based upon their interests.
Example of division you can do …
- Visits to your site
- Contact with your sales group
- Details in customized fields
- Job function.
- Organization type.
- Personal interests.
- Quiz outcomes.
- People who open your e-mails.
- People who click in your e-mails.
- Date subscribed.
- Geographic location.
- Consumer life time worth.
- Products bought.
- Time considering that last purchase.
Simply put, with tags or segmentation with ActiveCampaign, you send out individuals precisely what they wish to see. (so they remain longer with you and are more inclined to buy from you!).
ActiveCampaign Feature Review 5: Awesome marketing automation.
I love how ActiveCampaign puts it – It’s like getting an additional staff member without requiring an extra desk.
It’s true. Automation manages what nobody else has time for. It frees up your time so that you can spend your time on other profit-generating tasks.
ActiveCampaign features a builit in drag-and-drop automation contractor that enables you establish automated workflows in minutes.
After preliminary setup and process, discovering and presenting the system, through incredibly quick, quality, and detailed support, I find that I no longer can live without ActiveCampaign.
It makes automating your email messages so simple that I was sorry for not jumping over to ActiveCampaign previously.
I understand the pain of dealing with hard to understand automation ‘workflow’. I got that bad experience with other e-mail marketing solutions.
With ActiveCampaign, if you ever aren’t sure what to do, pre-built workflows, training guides, videos, and live one-on-one support are here for you. And if you require a place to begin, they offer outstanding pre-made engagement automations that take less than 5 minutes to set up.
I’m now sticking to ActiveCampaign.
ActiveCampaign Feature Review 6: Gmail extension for Chrome for CRM.
Well, this is a special feature that I don’t see in other e-mail marketing app. Generally it links ActiveCampaign to your Gmail account so that you can handle all of your sales communications without leaving your e-mail account.
It enables you to see precisely when people open your emails.
Have you ever questioned have your contacts opened your emails? How many times? You can do deep tracking with your emails to know when (and how many times) your contacts engage– as well as view them in ActiveCampaign.
Additionally, you can see your CRM details from your Gmail inbox. This enables you to get complete contact records and notes to handle information without hassle – all in one mailbox.
A really thoughtful function from ActiveCampaign I would say. Give it a try here.
ActiveCampaign Feature Review 7: Lead scoring.
This is something that is hardly seen in other ActiveCampaign option.
But initially, what is a lead rating?
To put it just, it is a number that increases or down based on how contacts interact with your organisation.
For instance, do they visit your site? Open an email? Submit a kind? Add to their lead rating, so you can see how engaged each of your contact is at a look.
Some people are practically ready to purchase from you, and these are extremely certified leads. However do you know how to recognize them?
Without this lead scoring tool, it would suggest searching for a needle in the vast ocean so to speak.
Even more so as some remain in danger of not ending up being customers. You will wish to use them something else that is more relavant to keep them interested in your offers or products.
With lead scoring I had the ability to instantly track engagement and know who to follow up with.
Inside the dashboard, it is certainly very easy to set them up so that it instantly sets off email alerts and designate jobs based on lead score modifications, so I can always follow up with the deals more than likely to close.
This is among the functions that you will use most as it is so versatile. You can adjust a score based on anything.
For example, do you care about email opens, or kind submissions? Site check outs, or e-mail replies?
You can change lead scores based upon practically any action, so you can select the lead scoring rules that make sense for your service.
When a contact strikes a specific score, it will start an automation. So, behind the scene, without you doing any work, it will instantly send your most engaged contacts the information they need, then make an offer that’s a no-brainer.
You can literally set up scores for everything you provide. It does not matter if you use multiple items or various services. You can set up multiple lead scores, so that you can track interest for each of your offerings individually.
This is one of the features that I wanted I understood earlier! Click here now to experience this!
ActiveCampaign Feature Review 8: SMS drip marketing campaign.
I almost didn’t wish to share this since this is probably among the best concealed of ActiveCampaign.
The most significant by far benefit to ActiveCampaign is the capability to send a text, either a one off pointer other to the group, or as part of the tactical drip marketing campaign.
You do not need to pay separately for this. It is all inclusive in your ActiveCampaign control panel. This works since people are on the mobile more frequently nowadays and having a text message system in place makes you stick out.
ActiveCampaign Feature Review 9: Site messaging.
This is generally email marketing on steroids. When individuals visit your site from your e-mail, website messages help you follow up at the precise minute your audience is most engaged. These are Perfectly timed.
Messages on your website that are triggered utilizing automations.
I see Site messages as a new channel. Which suggests I can make offers that are hard to make in your other marketing.
For example, I regularly utilize it to certify my leads and include a human touch.
A site message with a call to action can assist qualify leads and it feels warm to be able to message each contact individually. (all done immediately behind the scene).
I also utilize it to give visitors a strong call to action at the moment that they are most engaged asking to buy.
I discover that they work hand in hand with your e-mail messages since they are so eye capturing and individualized.
The messages are surprisingly highly adjustable – colors, icons, layouts, and images that fit with your website or brand name. And target messages to individual contacts based on the data you’ve collected.
I can never ever live without this feature after switching to ActiveCampaign from my previous e-mail marketing CRM.
Conclusion after changing to ActiveCampaign from ClickFunnels…
Active Campaign was advised to me by my marketing counterpart.
It works perfectly for all of our requirements 98% of the time. We have just run into a couple of snags here and there when a part of a system stops working.
The ONLY grievance that I have is we aren’t notified if something “breaks” in one of our automations. Everything else works just incredibly.
My marketing guy utilizes all the bells and whistles … while it is simple enough for me to do my weekly emails. Love it! I originated from Hubspot (ridiculously expensive and hard) and would never ever go back.
With ActiveCampaign, you will have the ability to go beyond email marketing.
You’ll have the ability to deliver personalized follow up for your customers depending upon which products they’ve viewed and purchased. These targeted campaigns will increase your conversion rate, boost sales, and reinforce your relationship with customers.
You can use this consumer insight to tailor the material of your email campaigns so that you are sending out offers for items they’re interested in. If you’re having a sale on a particular item, you can send out the project to individuals who have actually bought that category of product in the past.
You might send a commitment benefit to your most important customers. Our users report a time to positive ROI that is less than half our rivals. I enjoy how easy it is to use. They actually make the use with common ways that any marketer would require. For example, the contacts, list, tags are all arranged …
I also like how incredible their Automation feature is. You can customize emails specifically to tags or lists that you have for each contact, so the personalization that you can have towards your contacts is incredible.
With ActiveCampaign, I’ve found it extremely easy to incorporate with Shopify. With simply a couple clicks you’re integrated. It’s always operating in the background, gathering information from Shopify.
ActiveCampaign vs GetResponse
Main Differences Between ActiveCampaign vs GetResponse are:
- GetResponse allows you to develop landing pages, whereas ActiveCampaign does not use this feature.
- GetResponse has an integrated webinar function, whereas with ActiveCampaign you would require to use a third-party combination for this.
- GetResponse just enables you to call your subscribers by email, whereas ActiveCampaign allows you to call your customers by SMS and site messaging
- GetResponse allows you to sell items and take payments through it’s landing pages, whereas this is not possible with ActiveCampaign
ActiveCampaign vs Aweber
The primary concern in this contrast is the rates.
Note that neither ActiveCampaign nor AWeber provide complimentary plans. The entry tier for ActiveCampaign is the $15 a month deal, which lets you handle 500 customers and 3 users. AWeber’s offer for the very same amount of customer is twice as expensive at $19 a month.
After that, Active Campaign’s prices soar drastically. You can go up to 5000 customers for $69 a month vs $49 for AWeber. Then it’s 10,000 for $111 a month with ActiveCampaign and $69 a month with AWeber.
In summary, factors for choosing AWeber over ActiveCampaign are few and far between. These consist of phone support, and funky registration types that incorporate audio files or videos.
However actually AWeber is a difficult business to suggest. Their costs resemble the competition (or more costly) and they are seriously lacking in functions. ActiveCampaign offers among the very best solutions in terms of automations and reporting, which can make them a very sophisticated solution for your email marketing.
Lastly, it’s worth remembering that other factors could guide you towards various companies. For instance, if you want a less expensive or totally free option with great features, MailerLite comes extremely advised, and GetResponse is our leading choice for reporting and ecommerce tracking.
Winner: AWeber’s entry strategy is twice as expensive as ActiveCampaign’s. Moving up to other tiers, ActiveCampaign’s rates are not low. However they appear fair as they use more than other newsletter services. AWeber on the other hand has great deals of less expensive competitors. You get what you spend for, after all, so let’s call it a draw.
ActiveCampaign vs ClickFunnels
Speaking about ActiveCampaign vs ClickFunnels, ClickFunnels is actually is a kind of funnel home builder that enables you to construct sales funnels or landing pages to increase sales and earnings.
Essentially, it is like a site home builder to help web developer develop their organisation websites. In addition, you can likewise pick some design templates readily available. So, we can say that ActiveCampaign is not the same as ClickFunnels.
In this case, ClickFunnels is a funnel home builder or web structure platform while ActiveCampaign is a kind of marketing automation tool. Discussing the marketing automation tool, ClickFunnels in fact has Actionetics.
The Actionetics is a built-in marketing automation tool that you can utilize for email marketing or CRM campaign. Though ClickFunnels has Actionetics, you can still incorporate ClickFunnels with other marketing automation tools.