? Continue reading to learn…
The Reasons I Made the Switch from ClickFunnels to ActiveCampaign (and you need to too).
If you are reading this, possibilities are you are thinking of getting your e-mail marketing automated – or you have been looking for some ActiveCampaign information. You are in the best place now.
In this ActiveCampaign review, I am going to expose the reasons that I made the switch from ClickFunnels to ActiveCampaign finally.
You are going to learn the distinct advantages of using ActiveCampaign compared to other ActiveCampaign alternatives for your e-mail marketing and autoresponder requirements.
You will find out the advantages and disadvantages, pricing, features and information of ActiveCampaign.
After reading through this, you’re going to discover …
- What precisely is ActiveCampaign?
- Does ActiveCampaign have all the performance I require for my e-mail marketing campaigns?
- What’s ActiveCampaign pricing like?
- How does it compare to other leading email marketing services, like Aweber, Clickfunnels and Getresponse?
- What are the top features and benefits of ActiveCampaign?
- Is ActiveCampaign easy to use?
- ActiveCampaign Vs Clickfunnels
- ActiveCampaign Vs Getresponse
- ActiveCampaign Vs Aweber
- ActiveCampaign Vs ConvertKit
Keep reading to discover the answers to these concerns, followed by unbiased contrast between ActiveCampaign with Aweber, Getresponse and ClickFunnels.
Ultimately it’s going to answer for you – Is it right for your service?
Let’s start with a standard overview of the product.
What is ActiveCampaign?
ActiveCampaign offers almost whatever you require within a newsletter marketing tool, plus their advanced automations are tough to beat.
ActiveCampaign besides being a sophisticated autorespondermarketing solution , it is also an e-mail marketing, marketing automation, and CRM solution.
- Sync all client info to ActiveCampaign.
- Consumer’s order details are added on their profile including order overall, items, and shipping details.
- Sync all historical order info and all future orders will be synced in real-time as they happen.
- Each client’s lifetime value is automatically calculated for you.
In other words, With ActiveCampaign, you’ll have the ability to go beyond email marketing.
How is ActiveCampaign rates plan?
Free Trial: 14 days. (Click here To Start Your Free Trial)
Upfront Fee: Free.
Recurring Fee: $ 15.00/ mo
ActiveCampaign offers practically whatever you require within a newsletter marketing tool, plus their sophisticated automations are hard to beat.
The entry-level plan starts at $15 each month (for as much as 500 customers, paid monthly), or, if you want to access professional features such as the inbuilt CRM and lead scoring, the Plus strategy begins at $70 per month.
Considering the value and automation that it supplies, I would consider the pricing to be in the budget friendly range.
In other words, it’s like the the Caviar of Email Marketing however without the absurd price tag!
ActiveCampaign Feature Review 1: Easily Become An Email Marketing Automation Wizard …
The thing I like about ActiveCampaign is its ease of use. You can have your campaign set up in minutes even if you have actually never ever used the software application in the past, and aren’t tech-savvy. It actually turns anyone into an e-mail automation wizard.
Kinds of emails you can send with ActiveCampaign:.
- Broadcast e-mails. – Sometimes you require to talk with everyone at the same time. Send out one-time e-mail campaigns to anybody on your list.
- Set off emails. – Trigger emails based upon purchase. Or website sees. Or engagement. Automatically send e-mails when your contacts are most interested.
- Targeted e-mails. – Make sure the best message gets to the best individual. Group your audience into sectors based on practically any aspect.
- Email autoresponders. – Contact us right away. Send out welcome e-mails, begin a welcome series, or provide lead magnets instantly.
- Email funnels. – Offer more with email. Set up email automation that turns your contacts from interested cause paying clients.
- Set up e-mails. –Set up emails for a particular date and time. Perfect for events, vacations, birthdays, and sales teams.
Couple of impressive functions of ActiveCampaign that impress me:
ActiveCampaign Feature Review 2: Conditional material.
The capability to send precisely what your contacts wish to see is so crucial and heavily emphasized in ActiveCampaign.
Studies have actually shown that segmentation and vibrant content increase conversion by at leasy 250%. And ActiveCampaign makes it so easy to customize your message and send targeted e-mails to precisely the best contact.
When you send exactly what your contacts wish to see, your emails feel personal. And more people engage with your emails.
Have you ever got e-mails that appear strangely or are difficult to read on a mobile? Well, this will never happen when you utilize ActiveCampaign due to the fact that it instantly makes e-mails look as great on mobile as they do on desktop.
You can add tags, get alerts, and produce offers, the 2nd an e-mail link is clicked. With this useful function you can personalize your content and e-mails a lot better to get the conversion and sales that you want.
ActiveCampaign Feature Review 3: Site tracking.
I used to require another link tracking software application to do this however ever since I switched to ActiveCampaign, I don’t need my link tracking software anymore.
ActiveCampaign will connect your email marketing to your contact’s habits on your website. And it’s not simply some easy link tracking, it reveals you really effective data.
Site tracking pulls information in, so you can track every step of your consumer’s journey and make certain no one fails the fractures. And it’s not difficult to set it up – it’s simply a wordpress plugin that you’ve to set up and it will establish website tracking immediately.
So, for example, a subscriber clicks through your link in your e-mail and gets to your site. He then clicks on the ‘order’ button however never proceed to complete the order.
You can simply have ActiveCampaign trigger an automatic email follow up to be sent off to this customer concerning the product that he’s interested in.
All these are done behind the scene and you don’t need to do any finger lifting at all.
Simply put, site tracking enables you see what products, services, and info your contacts are most thinking about. As soon as you understand that, you can follow up to convert more customers.
ActiveCampaign Feature Review 4: Tags and segmentation.
When we discuss division, it sounds like a big word. A simpler way to understand is utilizing the word ‘tag’.
It’s some sort like the ability to attach a sticky note or tag to your contacts. After you add a tag, it never falls off– and you can target that specific contact permanently.
Tags let you group, sort, send out, and automate your contacts and email content.
With tags, you can customize your e-mail content so that when you send one e-mail– you can send it with various, conditional material.
You can use tags to switch out sections of text or images so that each contact sees exactly what they’re interested in.
When contacts visit your website or click links in your emails, they reveal you what they have an interest in. You can immediately include a tag any time your contact takes an action– and after that send them content based upon their interests.
Example of segmentation you can do …
- Visits to your site
- Contact with your sales group
- Details in custom fields
- Task function.
- Company type.
- Personal interests.
- Quiz results.
- People who open your e-mails.
- People who click in your e-mails.
- Date subscribed.
- Geographical location.
- Customer lifetime worth.
- Products purchased.
- Time because last purchase.
In other words, with tags or division with ActiveCampaign, you send people exactly what they want to see. (so they stay longer with you and are more inclined to purchase from you!).
ActiveCampaign Feature Review 5: Awesome marketing automation.
I love how ActiveCampaign puts it – It’s like getting an extra worker without requiring an extra desk.
It’s real. Automation manages what nobody else has time for. It maximizes your time so that you can invest your time on other profit-generating jobs.
ActiveCampaign comes with a builit in drag-and-drop automation home builder that allows you set up automated workflows in minutes.
After initial setup and process, discovering and introducing the system, through incredibly quick, quality, and comprehensive support, I discover that I no longer can live without ActiveCampaign.
It makes automating your email messages so easy that I was sorry for not jumping over to ActiveCampaign earlier.
I comprehend the discomfort of handling challenging to comprehend automation ‘workflow’. I got that disappointment with other e-mail marketing solutions.
With ActiveCampaign, if you ever aren’t sure what to do, pre-built workflows, training guides, videos, and live one-on-one assistance are here for you. And if you need a place to start, they use outstanding pre-made engagement automations that take less than 5 minutes to set up.
I’m now sticking to ActiveCampaign.
ActiveCampaign Feature Review 6: Gmail extension for Chrome for CRM.
Well, this is a special feature that I do not see in other e-mail marketing app. Basically it connects ActiveCampaign to your Gmail account so that you can manage all of your sales interactions without leaving your e-mail account.
It permits you to see exactly when people open your e-mails.
Have you ever wondered have your contacts opened your e-mails? How many times? You can do deep tracking with your e-mails to know when (and how many times) your contacts connect– along with view them in ActiveCampaign.
In addition, you can see your CRM info from your Gmail inbox. This enables you to get full contact records and notes to handle information without trouble – all in one mailbox.
A very thoughtful function from ActiveCampaign I would state. Give it a try here.
ActiveCampaign Feature Review 7: Lead scoring.
This is something that is barely seen in other ActiveCampaign alternative.
But first, what is a lead rating?
To put it merely, it is a number that increases or down based upon how contacts communicate with your service.
For example, do they visit your website? Open an e-mail? Send a kind? Add to their lead score, so you can see how engaged each of your contact is at a look.
Some people are practically prepared to buy from you, and these are highly qualified leads. But do you understand how to recognize them?
Without this lead scoring tool, it would suggest looking for a needle in the huge ocean so to speak.
Even more so as some are in risk of not becoming customers. You will want to use them something else that is more relavant to keep them interested in your deals or items.
With lead scoring I was able to automatically track engagement and know who to follow up with.
Inside the control panel, it is indeed extremely simple to set them up so that it immediately sets off e-mail notifications and designate jobs based on lead rating modifications, so I can always follow up with the deals probably to close.
This is one of the functions that you will utilize most as it is so flexible. You can change a score based upon anything.
For example, do you appreciate e-mail opens, or type submissions? Website visits, or e-mail replies?
You can change lead ratings based upon practically any action, so you can pick the lead scoring guidelines that make good sense for your service.
When a contact strikes a certain score, it will begin an automation. So, behind the scene, without you doing any work, it will instantly send your most engaged contacts the info they need, then make a deal that’s a no-brainer.
You can actually set up scores for everything you use. It does not matter if you provide numerous products or various services. You can establish multiple lead ratings, so that you can track interest for each of your offerings individually.
This is one of the functions that I wanted I knew earlier! Click on this link now to experience this!
ActiveCampaign Feature Review 8: SMS drip marketing campaign.
I practically didn’t wish to share this because this is most likely among the best kept secrets of ActiveCampaign.
The most significant by far advantage to ActiveCampaign is the ability to send out a text message, either a one off pointer other to the group, or as part of the strategic drip marketing campaign.
You do not need to pay separately for this. It is all inclusive in your ActiveCampaign dashboard. This is useful since individuals are on the mobile more frequently nowadays and having a text message system in place makes you stick out.
ActiveCampaign Feature Review 9: Site messaging.
This is basically email marketing on steroids. When people visit your site from your e-mail, site messages help you follow up at the specific minute your audience is most engaged. These are Perfectly timed.
Messages on your site that are set off utilizing automations.
I see Site messages as a brand-new channel. Which indicates I can make deals that are difficult to make in your other marketing.
For example, I regularly utilize it to certify my leads and add a human touch.
A site message with a call to action can help certify leads and it feels warm to be able to message each contact separately. (all done instantly behind the scene).
I also use it to provide visitors a strong call to action at the moment that they are most engaged asking them to buy.
I find that they work hand in hand with your e-mail messages due to the fact that they are so eye capturing and personalized.
The messages are remarkably highly adjustable – colors, icons, layouts, and images that fit with your site or brand name. And target messages to specific contacts based upon the data you’ve gathered.
I can never ever live without this function after switching to ActiveCampaign from my previous e-mail marketing CRM.
Conclusion after switching to ActiveCampaign from ClickFunnels…
Active Campaign was advised to me by my marketing equivalent.
It works perfectly for all of our requirements 98% of the time. We have only face a couple of snags here and there when a part of a system stops operating.
The ONLY grievance that I have is we aren’t alerted if something “breaks” in among our automations. Whatever else works simply incredibly.
My marketing guy utilizes all the bells and whistles … while it is easy enough for me to do my weekly e-mails. Love it! I came from Hubspot (extremely costly and difficult) and would never go back.
With ActiveCampaign, you will be able to surpass e-mail marketing.
You’ll have the ability to provide personalized follow up for your customers depending upon which items they’ve viewed and acquired. These targeted projects will increase your conversion rate, boost sales, and reinforce your relationship with customers.
You can utilize this client insight to tailor the content of your email campaigns so that you are sending deals for items they’re interested in. If you’re having a sale on a particular product, you can send the campaign to people who have actually bought that category of item in the past.
You might send out a loyalty benefit to your most valuable clients. Our users report a time to favorable ROI that is less than half our rivals. I love how easy it is to utilize. They really make the usability with common manner ins which any online marketer would need. For example, the contacts, list, tags are all arranged …
I also like how fantastic their Automation function is. You can customize emails particularly to tags or lists that you have for each contact, so the personalization that you can have towards your contacts is amazing.
With ActiveCampaign, I’ve found it very simple to integrate with Shopify. With just a couple clicks you’re integrated. It’s always working in the background, collecting information from Shopify.
ActiveCampaign vs GetResponse
Main Differences Between ActiveCampaign vs GetResponse are:
- GetResponse allows you to build landing pages, whereas ActiveCampaign does not use this feature.
- GetResponse has a built-in webinar feature, whereas with ActiveCampaign you would require to utilize a third-party integration for this.
- GetResponse only permits you to call your subscribers by e-mail, whereas ActiveCampaign allows you to contact your customers by SMS and site messaging
- GetResponse enables you to sell items and take payments through it’s landing pages, whereas this is not possible with ActiveCampaign
ActiveCampaign vs Aweber
The primary issue in this comparison is the pricing.
Keep in mind that neither ActiveCampaign nor AWeber offer complimentary strategies. The entry tier for ActiveCampaign is the $15 a month offer, which lets you manage 500 subscribers and 3 users. AWeber’s offer for the exact same amount of customer is two times as pricey at $19 a month.
After that, Active Campaign’s rates soar dramatically. You can go up to 5000 customers for $69 a month vs $49 for AWeber. Then it’s 10,000 for $111 a month with ActiveCampaign and $69 a month with AWeber.
In summary, factors for picking AWeber over ActiveCampaign are rare. These consist of phone assistance, and funky registration types that integrate audio files or videos.
However actually AWeber is a hard company to advise. Their rates are similar to the competitors (or more pricey) and they are seriously lacking in functions. ActiveCampaign offers one of the very best services in terms of automations and reporting, which can make them a really advanced option for your e-mail marketing.
Lastly, it’s worth keeping in mind that other aspects could steer you towards various service providers. For instance, if you want a more affordable or free service with good features, MailerLite comes extremely advised, and GetResponse is our top choice for reporting and ecommerce tracking.
Winner: AWeber’s entry plan is twice as pricey as ActiveCampaign’s. Going up to other tiers, ActiveCampaign’s prices are not low. But they appear fair as they use more than other newsletter services. AWeber on the other hand has great deals of cheaper competition. You get what you spend for, after all, so let’s call it a draw.
ActiveCampaign vs ClickFunnels
Discussing ActiveCampaign vs ClickFunnels, ClickFunnels is in fact is a kind of funnel home builder that allows you to construct sales funnels or landing pages to increase sales and earnings.
Basically, it resembles a website contractor to help web designer build their company websites. In addition, you can also select some design templates offered. So, we can say that ActiveCampaign is not the same as ClickFunnels.
In this case, ClickFunnels is a funnel home builder or web structure platform while ActiveCampaign is a type of marketing automation tool. Discussing the marketing automation tool, ClickFunnels actually has Actionetics.
The Actionetics is a built-in marketing automation tool that you can use for e-mail marketing or CRM project. Though ClickFunnels has Actionetics, you can still incorporate ClickFunnels with other marketing automation tools.