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Why I Made the Switch from ClickFunnels to ActiveCampaign (and you ought to too).
If you are reading this, possibilities are you are considering getting your email marketing automated – or you have actually been looking for some ActiveCampaign reviews. You are in the right place now.Clickfunnels Dropshipping CourseClickfunnels Dropshipping Course
In this ActiveCampaign review, I am going to reveal the reasons that I made the switch from ConvertKit to ActiveCampaign finally.
You are going to find out the distinct benefits of using ActiveCampaign compared to other ActiveCampaign alternatives for your email marketing and autoresponder requirements.
You will learn the advantages and disadvantages, pricing, features and details of ActiveCampaign.
After going through this, you’re going to find out …
- What exactly is ActiveCampaign?
- Does ActiveCampaign have all the functionality I need for my email marketing projects?
- What’s ActiveCampaign prices like?
- How does it compare with other leading e-mail marketing services, like Aweber, Clickfunnels and Getresponse?
- What are the top features and advantages of ActiveCampaign?
- Is ActiveCampaign easy to use?
- ActiveCampaign Vs Clickfunnels
- ActiveCampaign Vs Getresponse
- ActiveCampaign Vs Aweber
- ActiveCampaign Vs ConvertKit
Keep reading to learn the answers to these concerns, followed by objective comparison between ActiveCampaign with Aweber, Getresponse and ClickFunnels.
Ultimately it’s going to answer for you – Is it right for your company?
Let’s start with a fundamental introduction of the item.
What is ActiveCampaign?
ActiveCampaign provides almost whatever you require within a newsletter marketing tool, plus their sophisticated automations are tough to beat.
ActiveCampaign besides being a sophisticated emailmarketing solution , it is also an email marketing, marketing automation, and CRM solution.
- Sync all client details to ActiveCampaign.
- Client’s order details are added on their profile consisting of order overall, products, and shipping information.
- Sync all historical order information and all future orders will be synced in real-time as they take place.
- Each client’s lifetime worth is automatically calculated for you.
Simply put, With ActiveCampaign, you’ll have the ability to exceed e-mail marketing.
How is ActiveCampaign pricing plan?Clickfunnels Dropshipping Course
Free Trial: 14 days. (Click here To Start Your Free Trial)
Upfront Fee: Free.
Repeating Fee: $ 15.00/ mo
ActiveCampaign gives practically everything you require within a newsletter marketing tool, plus their advanced automations are difficult to beat.
The entry-level plan starts at $15 each month (for approximately 500 customers, paid regular monthly), or, if you wish to gain access to pro features such as the inbuilt CRM and lead scoring, the Plus plan starts at $70 each month.
Considering the value and automation that it provides, I would think about the pricing to be in the economical range.
In other words, it’s like the the Caviar of Email Marketing but without the outrageous price tag!
ActiveCampaign Feature Review 1: Easily Become An Email Marketing Automation Wizard …
The thing I like about ActiveCampaign is its ease of use. You can have your campaign established in minutes even if you have never ever utilized the software application before, and aren’t tech-savvy. It actually turns anyone into an e-mail automation wizard.
Types of emails you can send with ActiveCampaign:.
- Broadcast e-mails. – In some cases you require to speak to everybody at once. Send one-time e-mail campaigns to anyone on your list.
- Activated e-mails. – Trigger e-mails based on purchase. Or website gos to. Or engagement. Immediately send emails when your contacts are most interested.
- Targeted e-mails. – Make sure the best message gets to the ideal person. Group your audience into sections based on almost any element.
- Email autoresponders. – Get in touch right away. Send out welcome e-mails, start a welcome series, or deliver lead magnets automatically.
- Email funnels. – Sell more with email. Establish e-mail automation that turns your contacts from interested result in paying clients.
- Scheduled emails. –Schedule e-mails for a particular date and time. Perfect for occasions, vacations, birthdays, and sales groups.
Few outstanding functions of ActiveCampaign that impress me:
ActiveCampaign Feature Review 2: Conditional material.
The capability to send exactly what your contacts want to see is so essential and greatly stressed in ActiveCampaign.
Studies have actually shown that segmentation and dynamic content boost conversion by at leasy 250%. And ActiveCampaign makes it so easy to customize your message and send out targeted e-mails to exactly the right contact.Clickfunnels Dropshipping Course
When you send out precisely what your contacts wish to see, your e-mails feel personal. And more individuals engage with your e-mails.
Have you ever got e-mails that appear oddly or are difficult to read on a mobile? Well, this will never ever occur when you use ActiveCampaign since it automatically makes e-mails look as good on mobile as they do on desktop.
You can add tags, get notices, and produce deals, the 2nd an e-mail link is clicked. With this convenient feature you can customize your content and e-mails a lot better to get the conversion and sales that you want.
ActiveCampaign Feature Review 3: Site tracking.
I used to need another link tracking software to do this but ever since I switched to ActiveCampaign, I do not require my link tracking software anymore.
ActiveCampaign will link your email marketing to your contact’s behavior on your website. And it’s not simply some basic link tracking, it reveals you truly effective data.
Site tracking pulls information in, so you can track every step of your customer’s journey and ensure no one falls through the fractures. And it’s not hard to set it up – it’s merely a wordpress plugin that you’ve to set up and it will set up website tracking immediately.
So, for example, a customer clicks through your link in your email and gets to your site. He then clicks the ‘order’ button but never proceed to complete the order.
You can just have ActiveCampaign set off an automatic email follow up to be sent off to this subscriber regarding the product that he’s interested in.
All these are done behind the scene and you do not have to do any finger lifting at all.
In short, website tracking enables you see what items, services, and information your contacts are most thinking about. Once you know that, you can follow up to convert more consumers.
ActiveCampaign Feature Review 4: Tags and division.
When we discuss division, it sounds like a huge word. A simpler method to understand is using the word ‘tag’.
It’s some sort like the capability to attach a sticky note or tag to your contacts. After you include a tag, it never falls off– and you can target that particular contact permanently.
Tags let you group, sort, send, and automate your contacts and e-mail content.
With tags, you can tailor your e-mail content so that when you send one email– you can send it with different, conditional material.
You can use tags to switch out areas of text or images so that each contact sees precisely what they’re interested in.
When contacts visit your site or click links in your emails, they show you what they are interested in. You can automatically add a tag any time your contact takes an action– and after that send them content based upon their interests.
Example of division you can do …
- Visits to your site
- Contact with your sales group
- Details in custom fields
- Task function.
- Company type.
- Individual interests.
- Quiz results.
- Individuals who open your emails.
- Individuals who click in your e-mails.
- Date subscribed.
- Geographical location.
- Client lifetime value.
- Products bought.
- Time because last purchase.
In short, with tags or segmentation with ActiveCampaign, you send out people exactly what they want to see. (so they remain longer with you and are more likely to buy from you!).Clickfunnels Dropshipping Course
ActiveCampaign Feature Review 5: Awesome marketing automation.
I enjoy how ActiveCampaign puts it – It’s like getting an extra staff member without requiring an additional desk.
It’s true. Automation manages what nobody else has time for. It frees up your time so that you can spend your time on other profit-generating jobs.
ActiveCampaign features a builit in drag-and-drop automation builder that allows you set up automatic workflows in minutes.
After preliminary setup and process, learning and introducing the system, through very fast, quality, and comprehensive support, I discover that I no longer can live without ActiveCampaign.
It makes automating your email messages so easy that I regretted not jumping over to ActiveCampaign earlier.
I comprehend the discomfort of handling difficult to understand automation ‘workflow’. I got that bad experience with other email marketing solutions.
With ActiveCampaign, if you ever aren’t sure what to do, pre-built workflows, training guides, videos, and live individually assistance are here for you. And if you require a place to begin, they use outstanding pre-made engagement automations that take less than 5 minutes to set up.
I’m now sticking with ActiveCampaign.
ActiveCampaign Feature Review 6: Gmail extension for Chrome for CRM.
Well, this is an unique function that I don’t see in other e-mail marketing app. Generally it connects ActiveCampaign to your Gmail account so that you can handle all of your sales communications without leaving your email account.
It allows you to see precisely when individuals open your e-mails.
Have you ever wondered have your contacts opened your e-mails? How many times? You can do deep tracking with your emails to know when (and the number of times) your contacts connect– along with view them in ActiveCampaign.
Furthermore, you can see your CRM information from your Gmail inbox. This allows you to get full contact records and notes to handle information without hassle – all in one mail box.
An extremely thoughtful function from ActiveCampaign I would state. Give it a try here.
ActiveCampaign Feature Review 7: Lead scoring.
This is something that is hardly seen in other ActiveCampaign option.
However first, what is a lead rating?
To put it just, it is a number that goes up or down based on how contacts connect with your business.
For example, do they visit your site? Open an e-mail? Send a kind? Contribute to their lead score, so you can see how engaged each of your contact is at a look.
Some individuals are nearly prepared to purchase from you, and these are highly certified leads. However do you know how to recognize them?
Without this lead scoring tool, it would imply looking for a needle in the huge ocean so to speak.
A lot more so as some remain in danger of not ending up being customers. You will wish to offer them something else that is more relavant to keep them interested in your offers or items.
With lead scoring I had the ability to automatically track engagement and know who to follow up with.
Inside the dashboard, it is indeed extremely easy to set them up so that it automatically activates e-mail notifications and assign tasks based upon lead rating modifications, so I can always follow up with the deals probably to close.
This is among the functions that you will utilize most as it is so versatile. You can change a score based on anything.
For instance, do you appreciate email opens, or kind submissions? Website check outs, or e-mail replies?
You can change lead scores based on almost any action, so you can pick the lead scoring guidelines that make sense for your organisation.
When a contact hits a specific rating, it will begin an automation. So, behind the scene, without you doing any work, it will automatically send your most engaged contacts the information they need, then make an offer that’s a no-brainer.
You can literally set up scores for everything you use. It does not matter if you use numerous products or different services. You can establish several lead scores, so that you can track interest for each of your offerings separately.
This is among the features that I wanted I knew earlier! Click here now to experience this!
ActiveCampaign Feature Review 8: SMS drip marketing campaign.
I practically didn’t want to share this due to the fact that this is probably one of the very best concealed of ActiveCampaign.
The greatest by far advantage to ActiveCampaign is the capability to send a text, either a one off tip other to the group, or as part of the strategic drip marketing project.
You do not need to pay separately for this. It is all inclusive in your ActiveCampaign control panel. This is useful due to the fact that individuals are on the mobile regularly nowadays and having a text system in place makes you stick out.
ActiveCampaign Feature Review 9: Site messaging.
This is generally email marketing on steroids. When individuals visit your site from your email, site messages assist you follow up at the precise moment your audience is most engaged. These are Perfectly timed.
Messages on your website that are set off using automations.
I see Site messages as a new channel. Which means I can make offers that are tough to make in your other marketing.
For example, I often use it to qualify my leads and include a human touch.
A site message with a call to action can assist qualify leads and it feels warm to be able to message each contact individually. (all done immediately behind the scene).
I also use it to provide visitors a strong call to action at the moment that they are most engaged asking them to buy.
I discover that they work hand in hand with your email messages since they are so eye catching and personalized.
The messages are remarkably extremely personalized – colors, icons, layouts, and imagery that fit with your website or brand. And target messages to private contacts based upon the data you’ve gathered.
I can never ever live without this feature after changing to ActiveCampaign from my previous e-mail marketing CRM.
Conclusion after changing to ActiveCampaign from ConvertKit…
Active Campaign was advised to me by my marketing counterpart.
It works completely for all of our needs 98% of the time. We have just encounter a couple of snags here and there when a part of a system stops working.
The ONLY grievance that I have is we aren’t alerted if something “breaks” in one of our automations. Whatever else works just extremely.Clickfunnels Dropshipping Course
My marketing guy uses all the bells and whistles … while it is simple enough for me to do my weekly emails. Love it! I came from Hubspot (ridiculously costly and tough) and would never go back.
With ActiveCampaign, you will be able to go beyond e-mail marketing.
You’ll have the ability to provide personalized follow up for your customers depending on which items they’ve seen and purchased. These targeted projects will increase your conversion rate, increase sales, and enhance your relationship with consumers.
You can utilize this consumer insight to tailor the material of your email campaigns so that you are sending offers for items they’re interested in. If you’re having a sale on a certain item, you can send out the campaign to people who have actually acquired that category of item in the past.
You might send out a commitment benefit to your most valuable clients. Our users report a time to favorable ROI that is less than half our rivals. I love how simple it is to use. They actually make the usability with typical manner ins which any online marketer would require. For example, the contacts, list, tags are all arranged …
I also like how fantastic their Automation function is. You can tailor e-mails specifically to tags or lists that you have for each contact, so the personalization that you can have towards your contacts is amazing.
With ActiveCampaign, I’ve discovered it extremely simple to integrate with Shopify. With simply a couple clicks you’re synchronized. It’s constantly operating in the background, collecting information from Shopify.
ActiveCampaign vs GetResponse
Main Differences Between ActiveCampaign vs GetResponse are:
- GetResponse allows you to construct landing pages, whereas ActiveCampaign does not provide this function.
- GetResponse has a built-in webinar function, whereas with ActiveCampaign you would require to use a third-party combination for this.
- GetResponse only enables you to call your subscribers by email, whereas ActiveCampaign enables you to contact your subscribers by SMS and website messaging
- GetResponse allows you to offer products and take payments through it’s landing pages, whereas this is not possible with ActiveCampaign
ActiveCampaign vs Aweber
The main issue in this contrast is the prices.
Note that neither ActiveCampaign nor AWeber offer complimentary strategies. The entry tier for ActiveCampaign is the $15 a month offer, which lets you manage 500 customers and 3 users. AWeber’s offer for the exact same amount of customer is two times as pricey at $19 a month.
After that, Active Campaign’s costs shoot up significantly. You can increase to 5000 customers for $69 a month vs $49 for AWeber. Then it’s 10,000 for $111 a month with ActiveCampaign and $69 a month with AWeber.
In summary, reasons for picking AWeber over ActiveCampaign are rare. These include phone support, and funky registration forms that incorporate audio files or videos.
But actually AWeber is a difficult business to advise. Their costs are similar to the competitors (or more pricey) and they are seriously lacking in functions. ActiveCampaign offers among the best services in regards to automations and reporting, which can make them a very advanced solution for your email marketing.
Lastly, it’s worth bearing in mind that other factors could steer you towards various suppliers. For example, if you want a more affordable or totally free solution with excellent features, MailerLite comes highly recommended, and GetResponse is our top choice for reporting and ecommerce tracking.
Winner: AWeber’s entry strategy is twice as pricey as ActiveCampaign’s. Going up to other tiers, ActiveCampaign’s prices are not low. But they appear fair as they use more than other newsletter services. AWeber on the other hand has lots of cheaper competitors. You get what you pay for, after all, so let’s call it a draw.
ActiveCampaign vs ClickFunnels
Talking about ActiveCampaign vs ClickFunnels, ClickFunnels is in fact is a kind of funnel builder that permits you to build sales funnels or landing pages to increase sales and earnings.
Generally, it is like a website builder to assist web developer construct their business sites. In addition, you can likewise select some design templates readily available. So, we can say that ActiveCampaign is not the like ClickFunnels.
In this case, ClickFunnels is a funnel builder or web building platform while ActiveCampaign is a kind of marketing automation tool. Discussing the marketing automation tool, ClickFunnels in fact has Actionetics.
The Actionetics is an integrated marketing automation tool that you can use for email marketing or CRM project. Though ClickFunnels has Actionetics, you can still integrate ClickFunnels with other marketing automation tools.